Rebecca Ma, better known as Becca Bloom, was born in Atherton, California, into a wealthy Silicon Valley family her parents, Simon Yiming Ma and Heidi Chou, co-founded Camelot Information Systems. She studied business and economics at the University of Southern California and works in financial technology, but rose to prominence as a social media influencer in early 2025, quickly becoming known as the “Queen of RichTok” for her extravagant lifestyle content.
Becca Bloom net worth is not publicly disclosed, she comes from a billionaire family, and her personal collection of luxury items, designer jewelry, and watches is valued in the millions, cementing her status as one of the most prominent young figures in wealth-driven social media culture.
Becca Bloom Bio:
| Category | Details |
|---|---|
| Full Name | Rebecca Ma (Becca Bloom) |
| Date of Birth | 1998 (age 27 in 2025) |
| Place of Birth | Atherton, California, USA |
| Nationality | American |
| Occupation | Social Media Influencer, Entrepreneur, Financial Technology Professional |
| Spouse | David Pownall |
| Education | University of Southern California – Business & Economics |
| Early Entrepreneurship | Created Solarshade (solar-powered umbrella) and StudiPal (peer-to-peer tutoring platform) |
| Notable Achievements | Became viral on TikTok in 2025; known as “Queen of RichTok”; signed with United Talent Agency |
| Personal Life | Married David Pownall in 2025; multi-day luxurious wedding at Villa Balbiano, Lake Como |
| Lifestyle | Known for designer shopping hauls (Hermès, Chanel), luxury jewelry and watches (Rolex, Patek Philippe), gourmet experiences, and lavish pets |
| Net Worth | Exact figure unknown; comes from a billionaire family; personal luxury items worth million |
Becca Bloom: The Queen of RichTok
Rebecca Ma, popularly known as Becca Bloom, has earned the title of “queen of RichTok” following her rapid rise to social media fame. Since joining TikTok earlier this year, she has amassed nearly 4.6 million followers on the platform and 2.6 million on Instagram, quickly gaining attention for her extravagant lifestyle. Bloom’s rise has coincided with a cultural trend in which influencers flaunt wealth not through polished brand deals but through genuine displays of luxury consumption, turning everyday opulence into a form of entertainment and status.
Bloom recently married David Pownall, a software engineer, in a ceremony that resembled a royal wedding. Her lavish lifestyle, high-profile wedding, and social media influence have made her one of the defining figures of the RichTok movement. Alongside other influencers like Chloe Liem, Bloom has set a standard for luxury fashion, wellness, and lifestyle content, often featuring expensive shopping hauls, designer outfits, and gourmet experiences. Her popularity surged with videos such as unboxing Hermès and Chanel items, and sharing gourmet meals, even extending to her cat, Oscar, who enjoys caviar on Versace dishes.
Family Background
Becca Bloom hails from one of Silicon Valley’s wealthiest families. She is the daughter of Simon Yiming Ma and Heidi Chou, co-founders of Camelot Information Systems, an IT services company based in China. Her father is from Beijing, while her mother comes from Shanghai; the couple met while working at IBM in Silicon Valley. Bloom, now 27, is the middle child with two siblings. She grew up in Atherton, California, known for being one of the most expensive residential areas in the United States. After completing high school there, she earned a degree in business and economics from the University of Southern California and currently works in financial technology.
Despite her wealthy background, Bloom has emphasized carving out her own path. She has spoken in TikTok videos about wanting to succeed independently of her parents’ accomplishments, stating that their entrepreneurial success motivates her to work harder.
Net Worth and Lifestyle
While Becca Bloom’s exact net worth is not public, she comes from a billionaire family and enjoys a highly luxurious lifestyle. Her personal jewelry collection is valued at roughly $240,000, not including her bridal pieces worth over $1 million. She also owns luxury watches, including Rolexes and Patek Philippe timepieces. Bloom’s social media content often features lavish meals, designer shopping, and extravagant experiences, highlighting her position as a central figure in RichTok culture.
Early Entrepreneurship and Career
Bloom displayed entrepreneurial talent from a young age. As a teenager, she created Solarshade, a solar-powered umbrella capable of charging electronics, while attending a summer program at MIT. She later developed StudiPal, a peer-to-peer tutoring platform inspired by volunteering in a Beijing orphanage, which she sold for $200,000 while still in high school. Currently, she works in financial technology, reportedly maintaining an 80-hour workweek that includes early mornings, workouts, and market analysis.
Her TikTok stardom began in January 2025, quickly going viral for videos such as showcasing a Rolls-Royce Spectre—an anniversary gift her father bought for her mother. Bloom’s content mainly features daily outfits, luxury shopping hauls, unboxings of designer goods, and glimpses into her lavish lifestyle. While most videos are unsponsored, she has since signed with United Talent Agency, drawing brand interest for potential collaborations.
Relationship and Wedding
Bloom’s relationship with David Pownall began in 2019 after a chance meeting in a coffee shop. The couple became engaged in 2023 in Positano, Italy, where Pownall proposed with a 10-carat oval diamond ring. Their Lake Como wedding in August 2025 was an extravagant, multi-day event at Villa Balbiano, a villa featured in House of Gucci.
The ceremony was attended by around 60 guests, with Bloom wearing a custom Oscar de la Renta gown, paired with white Chanel heels, and adorned with Van Cleef & Arpels jewelry valued at over $400,000. Pre-wedding festivities included a boat ride and rehearsal dinner, where she wore a pink and white Oscar de la Renta mini dress and a vintage Chanel high-low dress. The wedding dinner featured truffle pasta and Italian millefoglie for dessert, and the first kiss was accompanied by rainbow smoke for dramatic effect. Bloom’s family plans to host an additional, traditional Asian wedding in the future.
FAQ’s
Who is Becca Bloom?
Becca Bloom, born Rebecca Ma, is a social media influencer, entrepreneur, and financial technology professional, widely known as the “Queen of RichTok.”
When and where was Becca Bloom born?
Becca Bloom was born in Atherton, California, into a wealthy Silicon Valley family.
How did Becca Bloom rise to fame?
She gained viral popularity on TikTok in early 2025, showcasing her luxurious lifestyle, designer shopping hauls, and extravagant experiences.
What is Becca Bloom’s net worth?
Her exact net worth is not publicly known, but she comes from a billionaire family, and her personal luxury items, jewelry, and watches are valued in the millions.
Who is Becca Bloom married to?
She married David Pownall, a software engineer, in 2025 in a lavish multi-day wedding at Lake Como, Italy.
Conclusion
Becca Bloom has quickly established herself as a major figure in the social media world, combining entrepreneurial skill with viral content creation. From her early ventures like Solarshade and StudiPal to her current work in financial technology, she has demonstrated a keen business sense from a young age. Her rise on TikTok in 2025, where she became known as the “Queen of RichTok,” further amplified her influence, allowing her to set trends in fashion, lifestyle, and luxury consumption. Through her content, she has redefined how wealth and opulence are showcased to a global audience.
Alongside her professional achievements, Bloom enjoys a life of extraordinary luxury, supported by her family’s billionaire background. While her exact net worth remains undisclosed, her personal collection of designer jewelry, watches, and luxury goods is valued in the millions. Her lavish wedding, expensive fashion hauls, and high-end experiences reflect both her social media persona and her real-life affluence. Becca Bloom’s journey highlights how creativity, business acumen, and lifestyle branding can combine to create cultural influence and lasting recognition in today’s digital age.

Mason Hart is the lead writer at HeartfeltingPrayers, with extensive experience in crafting heartfelt and inspiring prayers. He specializes in creating messages that bring comfort, hope, and spiritual encouragement to readers. Combining empathy, insight, and a deep understanding of faith, Mason’s work helps individuals connect with their spirituality, find peace in everyday moments, and experience the uplifting power of meaningful prayer.
